Certifications
Google Analytics
Gaining the Google Analytics Certification, I learned the basic features of Google Analytics including how to create an account, implement tracking codes, analyze basic reports, and set up goals and campaign tracking.
Hubspot Certifications:
SEO
The SEO course taught be all about SEO, including website optimization, link building, keyword research, and more.
Social Media Marketing
In this course, I learned how to build an effective social media strategy, extend reach, excel in digital advertising, measure ROI, and more.
Content Marketing
This certification gave an overview of how to become an effective content marketer. I learned about content creation framework for producing effective content on a consistent basis, how to create and repurpose content that both humans and search engines will love, and how to become a stronger more strategic content marketer.
Inbound Marketing
This course taught me about inbound marketing techniques and developing an understanding of the core tactics of inbound marketing.